There are many positives to booking country music for corporate entertainment. First, country music is very popular and can be a great fit for your employees and their guests. Next, country music entertainers in general tend to be less expensive than say rock-n-roll stars. I am not sure why this is, but it is certainly the case.
If you want something a little different that will get your audience up dancing and having a great time then consider country music for your corporate entertainment.
Consider the following examples of using country music for corporate entertainment.
1 – Booking Country Music for a Water & Power Utilities Company at their Country Club
For the past two decades TSE has had the pleasure of booking country music entertainment for the PERA Club in Tempe, Arizona for their annual “Steak Fry” held at the end of April. This has grown into a two night event/concert featuring past artists such as Martina McBride, Dwight Yoakum, Clint Black, Clay Walker, LeAnn Rimes, Travis Tritt and MANY, many others. This year’s featured artist was Mark Chesnutt.
The PERA Club, Project Employees Recreation Association, is a private Country Club and Recreation Center for the employees and families of the Salt River Project, the major supplier of water and power utilities in Phoenix and the surrounding cities.
This is an awesome 83-acre facility with club houses, a social center, employee store, fitness center, swimming pool, game courts, and fields and offers children’s programs, fitness classes, business meetings, sports leagues, and parties. They are now in the process of doing a HUGE renovation making this beautiful facility even more spectacular.
Each year they do a ‘’Steak Fry,’’ consisting of grilled steaks, baked potato and all the trimmings for all the PERA members and their invited guest. This is not your typical little back yard bar-b-que but an event that entertains up to two thousand guest over a two day/night span. Preparation starts months and months before. After they get the facility ready, in comes TSE with the entertainers.
There is much more to a concert than just showing up and watching a great show. Behind the scenes we deal with the artist riders, which include airline flights (but not always), tour buses and much more. The rider also includes things needed for the bus, such as ice, water and drinks, snacks, hand towels, and much more, which is called ‘’bus stock.’’ Remember these people are traveling and have no personal vehicles to run around and get their own supplies, therefore it’s put in the ‘’rider.’’ They are dependent on TSE and the Event to facilitate this issue. Most of the time hotel rooms are required and they need rides to the hotel at, of course, different times. The bus drivers first, the Star and musicians second and the sound/light crew next. There is Ground Transportation which means normally 10-15 passenger vans to shuttle the musicians, tour and productions managers, lighting and sound personnel to and from the hotel, venue and anywhere else they need to go. This year we had Mark Chesnutt and a few of his band members ‘’had’’ to go see the new AVENGERS END GAME movie on Saturday morning after they did the Friday night show and before the Saturday night show. Therefore, we gladly loaded up five of the band members, found a theater that was showing the movie, and took them, dropped them off and then picked them up a couple of hours later. The ground transportation can involve taking band and crew to restaurants, convenience stores, and music stores for strings, drum sticks, batteries, and other things needed for the show that night. It can even include going to a parts store when the bus needs maintenance.
These are just a sampling of what goes behind the scenes when booking a country music show. PERA personnel are some of the best people TSE has ever worked with and we love going there and jumping in side by side with them.
Like I said, we had Mark Chesnutt this year who sang his No. 1 hits such as “Brother Jukebox”, “I’ll Think of Something“, “It Sure Is Monday“, “Almost Goodbye“, “I Just Wanted You to Know“, “Gonna Get a Life“, “It’s a Little Too Late“, and a cover of Aerosmith‘s “I Don’t Want to Miss a Thing.” Mark’s manager, Joe Ladd, was also there and a good time was had by all.
2 -Country Music for a Major Equipment Rental Company at a New Local Club
TSE Entertainment worked with Tiger Rentals in booking country music entertainment for their annual corporate party at The Rustic in Houston, Texas. This genre of music could not be more perfect for this audience. Tiger Rentals has branches all across Texas and Louisiana and offers an extensive selection of dependable rental equipment for oil and gas, industrial and construction work sites.
Tiger Rentals wanted to pick an artist that would resonate with their clients and their employees. They chose Award-Winning Texas Country Music Artist, Cory Morrow. He is also considered part of the Red Dirt music scene that differentiates itself from the popular Nashville country music scene. If you are an Aggie from the late 90s, then you know who this is. Many Aggies, as you can imagine, work in the oil/gas/industrial/construction industries. Cory got his start right there in Houston while playing guitar at Memorial High School, but eventually landed in Austin where his music career took off.
In addition to Cory Morrow being a huge success at this corporate function, the opening act was incredible as well. The Guzzlers are a premier party band that are also out of Houston, TX. This band plays country, rock, classic and southern rock, soul, disco and blues. These guys know how to work a crowd and get them on their feet! It was a super fun time for all.
Now the venue, WOW…state of the art! It is only 6 months old and has all of the latest staging, sound, & lighting equipment. The Rustic has 3 locations; Dallas, San Antonio, & Houston with one more Houston location coming soon by The Galleria. The layout of this location is incredible! Inside you have the dining area and a bar where the regular customers were. Out back was where the corporate party of 400+ was held, but what was awesome was everyone inside could see the stage through a huge glass wall! The Rustic has entertainment in all of their facilities 7 days a week FREE for everyone to enjoy, inside and out.
3 – Booking for an E-Banking Company at a Historic Venue
TSE was hired by Q2, an e-banking company, for booking country music entertainment for their annual “Connect 19” conference on May 15th. They chose Historic Sunset Station, a San Antonio, TX landmark rich in history as it was once the Southern Pacific Railroad depot terminal. This venue features full service events and catering located in the heart of downtown, walking distance from the convention center, steps from the Alamodome, and minutes away from the River Walk and Alamo. Sunset Station offers 7 different unique venues totaling 20,000 square feet of flexible event space with ample parking perfect for corporate dining, cocktail receptions, as well as intimate weddings.
Q2 chose to hold their special event in one of the venues called Lone Star Pavilion. The Lone Star Pavilion is an outside covered amphitheater that includes a wide stage and plenty of seating for this 1200 person event. This vast open space allowed guests to get up close and personal with the unique country music entertainment, Shinyribs.
Shinyribs is not just country. “A Shinyribs show is an exaltation of spirit. It’s a hip shaking, belly laughing, soul-singing, song-slinging, down-home house party. All styles of American music are likely to be touched on, squeezed on, and kissed on by this world-class band that includes brass and horns. Whether on his 6 string Uke or his Electric guitar or singing a cappella, [Kevin] Russell will entertain you like no one else.” You must check out this unconventional country music entertainment here. They are hands down one of the most entertaining bands I have ever seen! The Q2 guests were thrilled!
So here you have 3 great examples of how booking country music for your corporate entertainment can be the perfect choice for your occasion. Let TSE Entertainment be your GO-TO Agency for any event you have coming up! Call 1-800-765-8203 or email tsebooking@tseentertainment to speak with an agent now.
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