music booking agency, entertainment booking, booking agency

Music Booking Agency: Important Traits to Consider

  • Deidre Rodriquez
  • November 29, 2018
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Music booking agencies are resourceful organizations that play an important role in the live entertainment industry. There are certain qualities a potential customer should look for to ensure that they are working with music booking agency that can properly assist them in booking entertainment for events. Not all  music booking agencies are the same. Here are some of the qualities customers should look for when seeking music booking agency services.

A Music Booking Agency Should Know Venues and Event Spaces

An established music booking agency will experience working with a variety of live entertainment venues. As a customer, one of the most important aspects of booking entertainment for events is selecting an appropriate venue. Depending on the nature of the event, the venue can be a stockyard, hotel ballroom, local bar, major club, auditorium, outdoor arena, fairgrounds or even a pasture. The venue is a reflection of the nature of the live music event.

A top music booking agency should have a long history of booking entertainment into a variety of venues. That experience teaches a music booking agency to anticipate problems and deal with them, should they occur. During its 45-year history, TSE has booked in every kind of venue from dive bars to giant arenas. Look for a music booking agency with similar experience and qualifications.

Working with an agency who has lots of know-how with venues of all sizes and styles can really improve the experience of booking entertainment for events.

Long lasting client relationships are another great gauge that a live music booking agency is successful at what it does. It is one thing to book an live entertainment one time for a talent buyer.  It is entirely another when the buyer keeps coming back to that same agency to book high quality talent and fun entertainment!

In any industry, building relationships and repeat customers is what makes them a success. These are the result of  offering a high-quality product and service. The music booking industry is no different.  TSE takes pride in our client base, some of which have been booking entertainment for events with us for close to 30 years!

A Music Booking Agency Should Give You Peace of Mind

Working alongside people who know the ins and outs of putting on a live music event  can be a huge plus. Booking entertainment for events can be difficult with a lot of twists. There’s just no substitute for experience.

TSE is a great example of an entertainment booking agency that has enough experience to have seen it all.  With 45 years of experience TSE’s knowledge make booking easier for you! Whether an established or not, any music booking agency you consider should have proven their ability to execute on projects. Pay attention to details when you do your diligence. With a good track record, they should be able to help you with booking entertainment for your event.

Another key trait of an entertainment booking agency is attention to detail.  With music booking agencies, the details are just as important as the big picture ideas. When seeking a quality entertainment booking agency, pay attention to how the agency communicates. Are they prompt and responsive? Do they communicate professionally? Can they get in touch with venues and artists relatively quickly? If so, it is likely that the agency is a safe bet.

Responsive communication is absolutely key trait of a top entertainment booking agency! In a business that requires a lot of selling and negotiation, having an agency on your side that knows how to operate in that environment will bode well. Their negotiation skills and buying power can save you money.

Any worth-while music booking agency must be able to do the same. As obvious a statement as it is, a decent booking agency should be able to do just that: book quality entertainment! In addition to booking, keeping a client informed on  the progress and any issues that may arise is another important trait of a music booking agency. Straightforward and honest communication is the keystone of a good entertainment booking agency. Long periods of silence while in the middle of planning an event can potentially be a red flag!

A music booking agency can also provide a safety net for customers. This is especially helpful for talent buyers who may be new to the music and entertainment industry. Part of the responsibility of a booking agency is making sure that the “administrative” tasks are handled. Local production issues need to be ironed out, contracts put in place,  riders need to be negotiated, entertainers needs to be paid, venues need promotion content, and clients need to be kept in the loop at all times. A top booking agency will make sure these things—among other important details—will be seamlessly executed.

Look for the Passion for Music Trait in Any Entertainment Booking Agency

TSE Entertainment has been in business for over four decades for many reasons.  The most important reason is our love of music. Any music booking agency a customer works with should have a love for their local music scene and live entertainment. This passion makes agencies more fun to work with. It also makes the entire process of planning an event go smoothly. Without passion and genuine excitement for the industry, the process can feel like a burden on everyone involved.

If the entertainment booking agency you are considering doesn’t appear to love what they do, why work with them? Without passion and genuine excitement for the industry, the entertainment booking process can be daunting, tedious, and an overall burden on everyone involved.

There are a lot of details that go into booking live entertainment for events and live concerts.  While it may sometimes require a bit of hustle, the common denominator is the music. While the business side of booking is undeniably important, coupling business expertise with a genuine love for live music is a trait worth looking for in a music booking agency.

TSE can guarantee our attitudes will always be in the right place. We want to work with you and help you plan the best event possible. We look at the long haul and building relationships with our clients based on trust.

Our goal is repeat customers for many years. Whatever we need to do to make that happen is how we built our company.  We have many years of experience working with  talent buyers, venues and artists.  Let us become a part of your team! Contact TSE today to put your event plans into motion!

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