Your go-to resource for all things live entertainment. Whether you’re an event planner, concert promoter, entertainment venue operator, or talent buyer, we’re here to provide you with the information and expertise you need to navigate the critical risks facing the live entertainment industry.
With 48 years of experience under our belt, TSE Entertainment has become a trusted partner for organizations of all sizes, offering a range of services to ensure your event is a success from start to finish. From producing full turnkey events to talent booking and sponsorship sales, our experienced team is dedicated to providing exceptional customer service and personalized solutions that meet your unique needs. But don’t just take our word for it – our 5-star rating and glowing testimonials from satisfied clients speak for themselves. So whatever your live entertainment needs may be, we encourage you to explore our blog and reach out to us for immediate assistance. Let’s work together to bring your vision to life and create an unforgettable event that leaves a lasting impression.
EXECUTIVE SUMMARY Successful event marketing is not a single announcement. It is a continuous, intentional campaign that guides potential attendees from first awareness through emotional commitment — and then brings them back again the following year. The best-attended events are not always the ones with the biggest budgets. They
Stage collapses rarely happen without warning. Structures almost always “communicate” stress, instability, and impending failure through visible signs. Recognizing those signs and acting on them is the difference between a successful event and a tragedy. The most common phrase in post-incident investigations is: “There were warning signs, but no
Executive Summary Maximizing revenue in entertainment booking requires more than just filling dates. It demands a thoughtful entertainment booking strategy that takes into account show spacing, genre diversity, and price point optimization. Strategic planning helps you avoid oversaturation, appeal to varied audience tastes, and price offerings to match demand. When
Executive Summary A successful internal corporate event strategy goes beyond just logistics. It aligns business goals, employee expectations, and memorable experiences into a cohesive plan that drives real engagement. With thoughtful brand activations, clear audience understanding, and structured communication, organizations can transform internal events into meaningful touchpoints that strengthen culture,
Turning Midway Moments into Ticket Sales Executive Summary Short-form videos have become one of the most powerful tools for driving awareness and ticket sales for fairs, festivals, and local events. Social media platforms like TikTok and Instagram Reels have completely changed the future of marketing and promoting these events. Instead
How to Build an Effective Internal Event Communications Strategy Executive Summary An effective internal event communications strategy to increase employee attendance focuses on clarity, consistency, and value-driven messaging. Companies that prioritize intentional event communications, simple RSVP tools, and employee-focused messaging consistently outperform organizations relying on last-minute reminders or single announcement
Wind is the most underestimated threat in outdoor event production. Its force is invisible but enormously powerful, and it can shift dramatically in seconds. While rain, lightning, and temperature can disrupt an event, wind is the only weather element capable of collapsing a stage outright. The newly published Outdoor Stage
TSE Entertainment is pleased to announce the publication of the Outdoor Stage Safety Compliance Handbook, a comprehensive technical resource designed to support safer outdoor events across the United States. Authored by Robert M. Brecht, Ph.D., Managing Partner of TSE Entertainment, this 100-page handbook provides practical, code-aware guidance for: Cities and
How independent venues are using bar optimization, memberships, VIP experiences, loyalty programs, and sponsorships to stay profitable in 2026 Executive Summary The live music industry faces a profitability crisis as independent venues struggle with rising costs and unpredictable artist fees. Relying solely on ticket sales is no longer sustainable. The
The dust has settled on the 8th Annual Boots and Badges Ball, and what a night it was! On September 20th, the West Texas community gathered at the beautiful Madewell Estates in Wilson, TX, with one clear mission: to support the brave men and women who put their lives on
The City of Mont Belvieu kicked off its summer concert series with one of its most high energy events yet: a night featuring Blank Space: A Tribute to Taylor Swift. Aimed at boosting attendance for the typically quieter May show, the event surpassed expectations and delivered a memorable experience for
Why Corporate Events Now Prioritize Brand-Aligned Entertainment As corporate events evolve, whether they be sales kickoff meetings, executive galas, leadership retreats, or incentive trips, corporate entertainment has shifted from being a “nice-to-have” approach to a strategic tool. Companies want corporate performers who reinforce their message, energize the audience, and reflect